
User-first.
Always in the frame.
Designed with empathy, curiosity, and care — these case studies reflect my belief that human beings are the best book to read.

PHANTOM K9 - WEB & MOBILE APPLICATION
B2B Logistics & Compliance Platform · End-to-End UX
Improved task efficiency by 40% and reduced operational errors by 30%
2023

FINEZZY - MOBILE APPLICATION DESIGN
Fintech · B2C · Loan Application · UX Design · User Research ·
Increased app downloads by 2000% & improved loan application efficiency by 50%
2024

MEDIUM REDESIGN – PERSONAL PROJECT
Publishing Platform · UI/UX Exploration · Personal Branding · Interaction Design
· Reader Engagement Reimagined the Medium experience to reduce friction,
enhance exploration & boost writer–reader connection.
2024
